Dials

This is one of our many sunray-finish dials. Its colour results from a technique known as physical vapour deposition, or PVD.

In a controlled environment, metallic particles are released onto the dial in successive layers. It is the interplay between the thickness of the coating and the nature of the metal that allows light to reveal a unique hue. The combinations are endless. Therefore, so are the exclusive chromatic nuances we can create. Our process is a precise molecular recipe with a single goal: to sublimate matter and reinvent colour.

This is our floral motif. This creation, exclusive to the Datejust 31, combines long-standing watchmaking tradition with cutting-edge technology.

The brass plate of the dial base has a sunray finish, and two different laser beams are used to create matt or grained effects on the surface. The true beauty of the rich tonal variation of flowers is revealed through the colouring process, which enhances their intricate textures. This pictorial landscape is adorned with 24 diamonds of varying diameters that shimmer like morning dew and perfect the transformation of the dial.

This is our intense white dial. Its striking appearance is achieved through electroplating, a technique that has been tried and tested in many fields.

The brass base plate is immersed in a series of electrolytic baths in order to coat it with very thin metallic layers. On this dial, we use gold, nickel, and then silver. After the surface is brushed, it is submerged in a final bath to intensify the brightness of the white colour, revealed by the light. Electroplating protects, but above all, embellishes. Mastering this process also means demonstrating that it can be a unique form of art.