Purpose
This policy sets out the basis on which Rolex SA (“we”, “our” or “us”) use cookies on our website www.rolex.cn.
Cookies & web beacons
A cookie is a small file of letters and numbers that is stored on the hard drive of your device. Cookies are used to distinguish you from other users of our website. This helps us to understand how you are using our website.
Amending cookies & web beacons
For our website, you can set your browser to refuse all or some browser cookies, or to alert you when websites set or access cookies. If you block or delete all cookies from our website, the website should still work. By continuing to browse our website, you are agreeing to the use of cookies.
First-party cookies
These cookies are set by rolex.cn, in order to ease your navigation and remember your settings.
You will find below the list of the first party cookies used on rolex.cn
- Cookie name
- rlx-language
- Cookie purpose
- This cookie is used to determine the language used to navigate the website.
- Cookie expiration
- 1 year
- Storage
- This cookie is stored under the .rolex.cn domain.
- Cookie name
- rlx-domain
- Cookie purpose
- This cookie is used to determine the domain used by the site.
- Cookie expiration
- 1 year
- Storage
- This cookie is stored under the www.rolex.cn domain.
Performance cookies
Rolex uses performance & tracking solutions to further improve our website in order to always provide you with the best possible online experience tailored to your needs.
Analytics tools
Adobe:
Adobe Analytics is a solution that helps Rolex understand how people use rolex.com (for example, which web page visitors go to, how long they stay or whether they return). Data collected remains anonymous.
Adobe Advertising Cloud (formerly known as Adobe Media Optimizer) is a solution that helps Rolex to unify all paid campaigns across search, social, display, and video. Data collected remains anonymous.
COOKIE USAGE :
- Cookie name
- AMCV_###@AdobeOrg
- Cookie purpose
- This cookie is used to determine the number of days since a user last visited the website.
- Cookie expiration
- 13 months
- Storage
- This cookie is stored under the .rolex.cn domain.
- Cookie name
- demdex
- Cookie purpose
- Audience Manager sets this cookie to assign a unique ID to a site visitor. The demdex cookie helps Audience Manger perform basic functions such as visitor identification, ID synchronization, segmentation, modeling, reporting, etc.
- Cookie expiration
- 180 days
- Storage
- This cookie is stored under the .demdex.net domain.
- Cookie name
- kndctr_1FE034B8527850350A490D44_AdobeOrg_cluster
- Cookie purpose
- This cookie is used to segment users into different groups or clusters based on their behavior and preferences to deliver personalized content and targeted marketing.
- Cookie expiration
- 1 year
- Storage
- This cookie is stored under the .rolex.cn domain.
- Cookie name
- kndctr_1FE034B8527850350A490D44_AdobeOrg_identity
- Cookie purpose
- This cookie is used to identify and authenticate users across sessions and devices, allowing Adobe to track a user's interactions consistently, which supports content personalization and cross-platform analytics.
- Cookie expiration
- 13 months
- Storage
- This cookie is stored under the .rolex.cn domain.
Akamai:
Akamai is a global Content Delivery Network (CDN) providing web and Internet security services.
COOKIE USAGE:
- Cookie name
- akacd_PROD-rolex_com
- Cookie purpose
- This cookie contains the information of the phased release (Akamai's release system) of www.rolex.com.
- Cookie expiration
- Session
- Storage
- This cookie is stored under the www.rolex.cn domain.
Contentsquare:
Contentsquare is a solution which aggregates usage and frequency data so as to improve user experience. Statistics created are anonymous.
COOKIE USAGE:
- Cookie name
- _cs_c
- Cookie purpose
- This cookie is used by Contentsquare to save the user consent to be tracked.
- Cookie expiration
- 13 months
- Storage
- This cookie is stored under the .rolex.cn domain.
- Cookie name
- _cs_id
- Cookie purpose
- This cookie contains Contentsquare’s user identifier.
- Cookie expiration
- 13 months
- Storage
- This cookie is stored under the .rolex.cn domain.
- Cookie name
- _cs_s
- Cookie purpose
- This cookie contains the number of page views within the running session for Contentsquare Solution.
- Cookie expiration
- 30 minutes
- Storage
- This cookie is stored under the .rolex.cn domain.
Baidu:
Baidu cookies are data stored when a user interacts with Baidu components, the leading Chinese search engine.
COOKIE USAGE:
- Cookie name
- BAIDUID
- Cookie purpose
- This cookie is used in context with the Baidu -Map integration on the website. The cookie is necessary for some map-features.
- Cookie expiration
- 1 year
- Storage
- This cookie is stored under the .baidu.com domain.
- Cookie name
- BAIDUID_BFESS
- Cookie purpose
- This cookie is used to collects data on the user’s navigation and behavior on the website. This is used to compile statistical reports and heatmaps for the website owner.
- Cookie expiration
- 1 year
- Storage
- This cookie is stored under the .baidu.com domain.
- Cookie name
- BMAP_SECKEY
- Cookie purpose
- This cookie helps store encrypted data to ensure secure interactions with the map API, including tracking user sessions and preferences.
- Cookie expiration
- 30 days
- Storage
- This cookie is stored under the www.rolex.cn domain.
- Cookie name
- SECKEY_ABVK
- Cookie purpose
- This cookie is used to enhance security for certain services. It stores an encrypted key that helps ensure secure connections and the safe handling of sensitive data.
- Cookie expiration
- 13 months
- Storage
- This cookie is stored under the www.rolex.cn domain.
- Cookie name
- ab_bid
- Cookie purpose
- This cookie is used to track user interactions and behavior across its services.
- Cookie expiration
- 13 months
- Storage
- This cookie is stored under the .miao.baidu.com domain.
- Cookie name
- ab_jid
- Cookie purpose
- This cookie is used to identify and track the specific variation of a webpage or feature that a user has been shown.
- Cookie expiration
- 13 months
- Storage
- This cookie is stored under the .miao.baidu.com domain.
- Cookie name
- ab_sr
- Cookie purpose
- This cookie is used to identify the specific version of a webpage or feature that a user is exposed to.
- Cookie expiration
- 1 hour
- Storage
- This cookie is stored under the .baidu.com domain.
LinkedIn:
The LinkedIn Insight Tag is a piece of lightweight JavaScript that enables in-depth campaign reporting and helps us gain valuable insights about our visitors. We use the LinkedIn Insight Tag to track conversions, retarget website visitors, and unlock additional insights about members interacting with our LinkedIn ads.
COOKIE USAGE:
- Cookie name
- bcookie
- Cookie purpose
- This browser cookie is used to identify each device accessing LinkedIn to detect abuse of the platform.
- Cookie expiration
- 1 year
- Storage
- This cookie is stored under the .linkedin.com domain.
- Cookie name
- li_gc
- Cookie purpose
- This cookie is used to store consent of visitors regarding the use of cookies for non-essential purposes.
- Cookie expiration
- 6 months
- Storage
- This cookie is stored under the .linkedin.com domain.
- Cookie name
- lidc
- Cookie purpose
- This cookie is used to facilitate data center selection.
- Cookie expiration
- 1 day
- Storage
- This cookie is stored under the .linkedin.com domain.
Meta:
The Meta tag is a JavaScript code snippet that enables identification cookies for users interacting through Facebook, Instagram or any other application that uses Meta products.
COOKIE USAGE:
- Cookie name
- _fbp
- Cookie purpose
- The Facebook browser ID value stored in the _fbp browser cookie under the Rolex domain.
- Cookie expiration
- 3 months
- Storage
- This cookie is stored under the .rolex.cn domain.
Coveo:
The Coveo tag is a snippet of JavaScript to enable intelligent search functionalities. It captures user interactions (such as search queries) and delivers personalized results based on indexed content and behavior, while also providing detailed analytics.
COOKIE USAGE:
- Cookie name
- coveo_visitorId
- Cookie purpose
- The cookie is used to identify repeat visitor search traffic by unique user
- Cookie expiration
- 1 year
- Storage
- This cookie is stored under the .rolex.cn domain.
Font:
The Font tag supports font licensing management. It helps validate the authorized use of licensed fonts, ensure compliance with usage rights, and support the delivery of font-related services.
COOKIE USAGE:
- Cookie name
- __cf_bm
- Cookie purpose
- This cookie is used to manage font licensing and usage rights.
- Cookie expiration
- Session
- Storage
- This cookie is stored under the .font.net domain.
Didomi:
Didomi is a Consent Management Platform (CMP) solution that helps Rolex provide users with options to exercise their consent preferences and legitimate interests at granular levels.
COOKIE USAGE:
- Cookie name
- didomi_dcs
- Cookie purpose
- This cookie is used by Didomi to store information related to user consent choices.
- Cookie expiration
- 13 months
- Storage
- This cookie is stored under the .rolex.cn domain.