A living laboratory

Testing the Oyster in real‑life conditions

A living laboratory

Chapter II

Oyster
Oyster Story

Exceptional performance and reliability, tested in real-life conditions. Some of the most remarkable records and exploits of the 20th and 21st centuries. The reputation of the Oyster has been forged on the wrists of pioneers and trailblazers who have left their mark on the modern world.

Mercedes Gleitze
The Rolex Oyster
Bluebird
Sir Edmund Hillary and Tenzing Norgay Sherpa
Bathyscaphe Trieste
Astronaut John L. Swigert
Sylvia Earle
Haroun Tazieff
Haroun Tazieff
Deepsea Under The Pole
Rune Gjlednes
DEEPSEA CHALLENGE
  • 1927 – The watch worn by Mercedes Gleitze emerged in perfect working order after more than 10 hours in the waters of the English Channel.
  • 1930 – Rolex advertisement with aviator Captain C.D. Barnard, proving the watch’s capabilities for pilots and at high altitudes.
  • 1935 – Sir Malcolm Campbell set his ultimate official world record at the Bonneville Salt Flats in Utah.
  • 1953 – Sir Edmund Hillary and Tenzing Norgay were the first to reach the summit of Mount Everest, during an expedition equipped with Oyster watches.
  • 1960 – Jacques Piccard and Don Walsh, in the bathyscaphe Trieste, carried an experimental Oyster watch to a record depth in the Mariana Trench.
  • Astronaut John L. Swigert, Jr. of Apollo 13 wore his Oyster Perpetual GMT-Master watch during the lunar mission.
  • 1970s – Dr Sylvia Earle in the Tektite underwater habitat, a scientific programme equipped with Rolex watches.
  • 1970s – Caver and volcanologist Haroun Tazieff adopted the Explorer II, which he wore over his thermal suit in the heat of eruptions.
  • 1974 – Rolex advertisement “Rolex went under at the North Pole” featuring an expedition with divers who wore the Submariner.
  • 2010 – The Deepsea Under the Pole by Rolex expedition gained knowledge of the submerged side of the Arctic.
  • Belgian polar explorer Alain Hubert has taken part in mountaineering and polar expeditions to the South and North Poles.
  • 2012 – James Cameron achieved a record solo dive to the deepest point in the ocean in the DEEPSEA CHALLENGER submersible.